Applejacks has decided to approach sizing a bit differently than you may be used to, so we want to help introduce you to our brand.
Most brands list sizes with Mens or Womens sizes but we have opted for a different, (non)gender inclusive model.
All of our styles are aimed to be worn by whoever wants to. This does mean things can get a bit confusing if you are used to modern day size separation and trying to transfer that over to us. If you are unfamiliar with shoe wear production, different heel heights are made on different forms, different models are made at different factories. This is why not all shoes fit the same. All of our models will be identified as a specific fit: A, B; but is very much based on the individual shoe itself (who made it/the angle of your foot/etc).That means we recommend reading over the details of the measurements and fit comparisons we offer as well as sizing information on each individual model, and the blog posts that go with them.
You can use the chart below for reference. If you normally purchase “womens shoes” you will most likely find A to be your best choice, and B for those who normally purchase “mens shoes”.